She stands at the forefront of the fastest moving technology wave in fashion- mass customization through digital innovation. A calculated risk-taker with deep tech industry knowledge of the garment industry with an experience of more than 11 years in fashion. She is qualified with a dual degree in MA Fashion Entrepreneurship and Innovation from the London College of Fashion.
Aiming for a vision to solve the biggest pain point of the apparel industry today- fit in the garments through technology and AI., she co-founded ‘Samshek’ one of the first tech start-ups in India in the field of fashion and garment technology. She was also one of the first women entrepreneurs to introduce the technology of 3D body scanning to revamp the body sizing system in the country. Moreover, she implemented the concept of Just in Time manufacturing and digital customization. On the sustainability front, her brand works towards zero inventory and zero-waste manufacturing and actively encourages women empowerment through social responsibilities.